Friday, July 20, 2007

Lulu's Friends Are Upset

Lulu has a mix variety of friends. Some square-square like Lulu, others totally mad.

The ones whom Lulu mentioned are upset , they're the totally mad ones. Mad with passion that is.

In anticipation of the release of Harry Potter and the Deathly Hallows , they have been doing their "revision" the past two weeks.
They've dug out the #6 & #5 to re-read to make sure that they've not forgotten anything and can recall everything as they read #7. One of them even has taken down notes and posted them on her blog.
And they, being ardent fans, have already pre-ordered and fully paid for the most exciting book to be released, erhh... at least in their eyes.

so, when Lulu buka-ed the newspaper today, Lulu knew she'd have a lot of upset friends. Tesco and Carrefour have joined the Potter-mania, and are offering the book at RM69.90!

I called a couple of them to hear their reaction
"I'm so upset. I feel very cheated". The "i'm so upset" was repeated many times throughout the conversation.
"Aiyo... I already pre-order. Why like that? So unfair. AIyoh. Now I also angry"

Yup. They're upset.
No doubt about it.
ANd they are not alone.
how big an upset - check out the Star's update

Bookstore chains refuse to sell Potter book (update)

KUALA LUMPUR: Four major bookstore chains -- MPH, Popular, Harris and Times -- have confirmed they will not sell Harry Potter and the Deathly Hallows in protest against selected hypermarkets being given hefty discounts to sell the book.
MPH, Popular, Harris and Times would honor all pre-orders, but all promotional events have been cancelled.
And no new sale will be made on the books.
As far as they are concerned, Harry Potter is siap. bungkus-ed. the end. no more. habis cerita in more ways than one in their stores.

True.. some people like my friend aka "cutie pie" can now get the book at rm69.90, Lulu kesiankan her friends and all the truly loyal die hard fans who pre-ordered and paid RM109.90
Lulu also kesiankan the bookstores which played by the rules and sold at the recommended selling price and now have customers suspecting / accusing them of profiteering.

Lulu thinks the distributors [shame on them!] has a lot to answer to.
How could they play out the retailers?
How could they play out the loyal Potty fans?
Why did they not start upfront with that lower price?
WHy give the lower price on the very first day? I think people would be a bit more forgiving if they did it 1 day later.

It will be a quiet weekend for Lulu as most of her friends would have their nose buried in the book.


jesscet said...

Sigh. yes i'm upset still, and angry still. But to think of, thousands of true Potter fans across the country are also suffering the same fate as me.. well, at least we can claim that we're the loyal and dignified lot who paid the official price and didin't resort to grabbing the cheapskate sale..

(Hahaha, sound more like sour grape huh?)

Chipmunkrock said...

I've actually lost a bit of mood to read it, after all that anticipation, they sure killed the joy.

I was gonna queue up early tomorrow but what's the point..

Anonymous said...

HECK, ain't we the selfish lot... with the "I want, I want, I want' mentality.

lainey said...

Welcome to the free market!:P I learnt my lesson way back ... I pre-ordered my Goblet of Fire for AUD.34 from Dymocks. The next day, Kmart was selling it for AUD.17.

The list price for Deathly Hallows here in the US is USD.34 but Barnes and Noble is selling for USD.18. (3 more hours!) And if you can wait 9 hours ... you'll be able to get it for one dollar less at Target or Walmart where it retails at USD.17.

lainey said...

memory not so good ... so GOF figures may be slightly off :D

hope everyone has a good read regardless of how much they pay for the book.

maycheah said...

Still upset! Coupled with having to endure all the taunts of 'you mad-ah, why you want to pay so much when can get RM40 cheaper' Never mind, being assured of my copy early on Sat morning enabled me to finish reading over the weekend.

HL said...

I wonder if we're hearing the full story from the papers or just the especially controversial bits. Anyway, I only got bits and pieces of information about the price war from the internet, being so far away. But I did think about what was happening and in the process, my take on it sort of kept swinging from one end of the spectrum to the other. It's hard to really see who's really been taken for a ride in this whole matter.

The pre-orderers are upset, the bookstore chains are upset. Let's leave out the question of the pre-orderer's feelings for the moment, rightly they will feel upset because they had to pay a higher price for the book (except those who were able to cancel their pre-orders). But I don't think the hypermarkets sold the book at a lower price purposely to spite the pre-orderers personally, nor do I think the bookstore chains' intentions in their protests are a magnanimous defence of the pre-orderers (no matter what the bookstore chains might say).

So let's ask ourselves questions about the actions of the hypermarkets and the bookstore chains. Are the bookstore chains 'merajuking' because they have lost potential customers (translating to profits!) who would have had to fork out quite a large sum of money for the book? Were there exclusive distributorship agreements between the bookstore chains and the distributors which excludes others' rights to sell the book or restricts the price at which the book is to be sold? And maybe not-so-relevant: Apart from competition, what are the hypermarkets' intentions in selling the book at such a low price (are they making any profit at all?).

Did the distributors agree to different margins of profit for the hypermarkets (compared with the bookstore chains)?

The consumers are getting caught in the middle. The pre-orderers who feel cheated of the opportunity to buy the book at a cheaper price (but don't blame the hypermarkets I think, if the bookstore chain ties you down to your pre-order). Those who couldn't come up with RM109 but can now read a book for RM69.

And as for those who taunt others who had to buy it at a higher price, they need to find something better to do!

I agree with Lainey: hope everyone has a good read regardless of what they paid for the book. I did! and I paid HKD199 for it :p

Josh said...

Personally, I dont care who is "Right" or wrong. If the hypermarts sell cheaper, great for all consumers.

Looking at it from another perspective, this book is sold in the UK for 5 quids only.

According to PPP(Purchasing power parity), this potter book should be only RM5.00 not RM 69.95, not RM109.

Why are we paying 14 times more than someone in the UK?

I rather wait for the book to appear in a secondhand bookshop in 3-4 years and rent it for 5 bucks.

Of course, I am in Lulu-land to say this.

jesscet said...

HL, yours one of the most balanced comments i've read in Cyberspace so far on this issue!! :) Ppl have been either bombarding or scolding one party or another..

my suspect is, (i'm not angry anymore now) that it's just a marketing competition and this is Harry Potter final book after all! And since hypermarket can afford to make less or even no profit (it could be a lost leader in this case) on the HP book, it seemed a clever business and publicity move right?

but although the 4 bookstore chains had their rights to boycott - not selling and ALL activities cancelled. i think this is unfair to their loyal customers. There will still be customers buying from them - see Borders and Kinokuniya - but they are left high and dry (some poor things even went first thing in the morning and found out no book for sale!)

what a damper that's all i can say. but yeah i secured my book - May, at least we got a nice mug right? ;) and now enjoying my slow read..